Mushroom mania: China’s Yalexian taps rising demand for natural and umami to boost exports
Yalexian believes that its greatest advantage lies in the fact that all of its mushrooms are wild-grown, as this greatly enhances the natural factor of its products.“The fact is that more and more consumers today are looking for healthier products, and tend to correlate healthy items with being natural as well, whereas ‘natural’ is often…